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Selected BySecher
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At a time when there is huge international focus on the most famous Danish furniture architects, Selected BySecher would like to present some of the lesser known, but very talented Danish furniture architects and designers. In 2023 their focus is on the stunning furniture pieces by architect Michael Bloch and lamps designed by Per Sax Møller. The company is a part of Secher Fine Art & Design, a specialist in Scandinavian Vintage midcentury furniture, design and Fine Art, since 2002.

Natural Material Studio will for the 2024 edition of 3daysofdesign in Copenhagen 12-14th of June launch the ideological installation ‘White Utopia’ unveiling an investigation of domestic living when designing for fluidity - a philosophy by the studio for a world in flux.
Responding to 3daysofdesign’s theme ‘Dare to Dream,’ Natural Material Studio has with their new installation reimagined a full-size house and its interior located in the design district Refshaleøen. Using the studio’s own bio-based materials, WHITE UTOPIA will embody how it will be to live with, what their founder Bonnie Hvillum call ‘fluidity’, a way of approaching the world as in constant movement and materials understood as in flux.
Natural Material Studio
October 25, 2022
Materials
Part of 2023
Part of 2024
With a history that spans more than 100 years, the Georg Jensen brand represents quality craftsmanship and timeless aesthetic design, producing lifestyle products ranging from hollowware to watches, jewellery and home products. The philosophy of Georg Jensen himself was to create democratic designs possessing both functionality and beauty. His artisanal skill and artistic talent combined with his continuous ability to identify and support design talent was the foundation on which he built Georg Jensen in Copenhagen in 1904. Our most important task is to leverage the ideas and principles of the master himself and translate these into the design of the present day.
Georg Jensen
January 18, 2022
Accessories
Part of 2022
Part of 2023
Part of 2024
Fascinated by the tension that lies between natural materials and contemporary design and manufacture, Tom Fereday develops unique designs originating from an intrinsic inquiry into the role of objects today. Built on the principle of honest design Tom Fereday’s work celebrates the materials and manufacture behind furniture and objects, guiding considered and thoughtful design outcomes that explore the notion of quiet innovation. Born in Australia, Tom Fereday grew up in London, England studying sculpture and graphic design at the Wimbledon School of Art before moving to Australia to complete an honours in Industrial Design at the UTS Sydney. Working across Europe and Australia Tom Fereday went on to found his sole practice in 2012.
Tom Fereday
November 20, 2023
Accessories
Furniture
Lighting
Part of 2024
Selected BySecher
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3daysofdesign is an exclusive event that's inclusive of everyone. Where the press, content creators, buyers, designers, architects and design enthusiasts, as well as the general public, are invited to experience new concepts from our curated selection of brands from Denmark and elsewhere around the world.

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Since its inception in 2013, Signe Byrdal Terenziani has facilitated the growth of the design community in her role as Managing Director. It all began as a small design event held in an old warehouse in Nordhavn, a harbour area overlooking Copenhagen’s waterfront. Four Danish brands launched the event as a joint initiative: Montana, Erik Jørgensen (now owned by Fredericia Furniture), Anker & Co, and Kvadrat. At that time, Copenhagen lacked a proper design festival, since the previous annual furniture fair at Bella Center closed down some years before.

Today, the 3daysofdesign festival extends to the entire city of Copenhagen and is considered the most significant annual design festival in Scandinavia and Northern Europe.

Each year since its inception, 3daysofdesign has grown in popularity exponentially. In 2024, over 400 brands exhibited at the festival, where over 45.000 visitors could choose from as many as 500 events to attend in various design districts across Copenhagen, such as design talks, product launches, networking, etc.

3daysofdesign takes place every year in Copenhagen mainly in showrooms and galleries during June, Wednesday to Friday. In 2025 the festival will be held from 18 — 20 June 2025.

Pack your bags, book a hotel and come to Copenhagen! 3daysofdesign is open to the general public and everyone is invited to visit the showrooms, exhibitions, workshops and design talks. All events are free of charge.

Please check the programme, which is updated on an ongoing basis, at 3daysofdesign.dk

You can look forward to seeing cutting-edge concepts from new and established names in lifestyle, design, furniture and interior design. Get a preview of new product launches. Learn about upcoming trends on the horizon. Meet the players behind forward-thinking ideas worth knowing. And network with like-minded people with a passion for design.

It's easy to get around in Copenhagen.

Rent a bike, jump on the bus or metro, catch a boat or simply walk from venue to venue. At the same time, you will have the opportunity to enjoy the architecture, restaurants, cafes, shops and Copenhagen's relaxed vibe by day and vibrant night life.

Absolutely! Don't forget to download our app on your Android or iPhone. It provides a comprehensive view of all the festival events, including a complete list of exhibitions along with their locations on our interactive 3daysofdesign map. Plus, you can use our free QR ticket system for easy access to everything the festival has to offer.

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