Slow & Considered is More Sustainable
"Slow food, like slow design, is an attitude we should consider seriously."
Award-winning German designer Sebastian Herkner has gained international acclaim for his unique approach to design, which emphasises the blend of cultural contexts, combining new technologies with traditional craftsmanship.
What's your dream?
My dream is more dreams. I love to think in all creative directions and act between various disciplines, from product to lighting to interior. Every challenge is the driving force, and it offers endless new perspectives. There is not a specific topic I am looking for, it is more the surprise that compells me.
How do you dream of contributing to the world?
I would like to send a message and have an impact with my products. My hope is that people stop consuming trendy products and start to cherish well-crafted objects that last. I don't want to simply contribute more products to an already saturated landscape; I want to give people treasures.
What do you think the world needs more of? And less of?
I think we all need to understand that satisfaction is more relevant than always striving for more. Slow and considered is very often more sustainable than fast and thoughtless. Slow food, like slow design, is an attitude we should consider seriously.
Share your thoughts on the theme 'Dare to Dream.'
Dreams set us on the paths to greatest freedom and are the seeds for creativity. Unconditional dreaming is my personal way to grow ideas and visions, without restrictions and requirements. To be unique, you need to feel confident with yourself.