AYTM
Cover image missing

AYTM is a Danish design brand founded in Aarhus in 2015, where Scandinavian clarity meets expressive form. The collection consists of interior accessories and small furniture that bring character, atmosphere and intention into everyday spaces. Rooted in craftsmanship and quality materials, AYTM creates designs made to last — both physically and emotionally. Guided by the philosophy Form Follows Feelings, each piece is shaped to evoke mood, balancing minimalist traditions with sculptural lines and refined colors. Lives unfold among objects that carry memory, mood and intention. At AYTM, form is grounded in material and elevated by emotion, shaping how people experience and connect with the spaces around them.

Form Follows Feelings – It always Has. Life unfolds among objects. People live with them, respond to them, and recognize themselves in them. Design is never neutral—it carries mood, memory, and intention. It reflects who people are and who they aspire to be. At AYTM, form is grounded in material and elevated by emotion. Every line and proportion is deliberate—not to impress, but to resonate. To create presence. To leave an impression that stays with the viewer. For AYTM, design should not be anonymous. It should be felt. It should hold a point of view. It should matter. For this year’s festival, The Jewelry Room and AYTM present a shared universe shaped by atmosphere, materiality, and intention.

Related Exhibitions
Italian creativity, artisan tradition and international vocation are the distinctive traits of Potocco, a family–run company that has been studying and creating furniture for indoor and outdoor environments for almost a century. Founded in 1919 by Domenico Potocco in Manzano (UD), as a small artisan workshop for the production of chairs, Potocco has evolved over the years into a large industrial reality, specialised in the production of home and contract furnishings. A history of excellence that covers the entire 20th century, along a trail of growth which—from its participation to the first Salone del Mobile trade fair as a founding partner—has led Potocco to collaborate with important brands.
Potocco Italy
March 9, 2026
Furniture
Outdoor
Part of 2026
Bread and Butter is an itinerant exhibition platform that explores everyday rituals through the concept of paired objects. Transforming everyday spaces—such as bookstores, salons, restaurants, and parking lots—into stages for collaboration, designers from different generations and cultural backgrounds translate their personal routines and local traditions into perfectly matched pairs. Just as "bread and butter" signifies something essential and inseparable, the paired objects form functional, aesthetic, and social relationships—quietly conveying each designer's experiences and contexts, while opening space for new connections and creative dialogue with local communities.
Bread and Butter
February 3, 2025
Furniture
Part of 2025
Part of 2026
22 System is a patented innovation in the field of electrical products and accessories, conceptualised by Omer Arbel and launched in 2009. A marriage of technology and design, the system allows electrical and data devices to be seamlessly integrated into a variety of finish materials, minimising visual noise while elevating everyday necessities into considered architectural elements.
22 System
March 28, 2025
Accessories
Part of 2025
Part of 2026
RERO glass is a public access studio that works exclusively with recycle glass. RERO Glass explores themes of eco–friendly consumption while collaborating with universities and international artists and designers. Frederik has set RERO up to invite artists, designers, architects and students in to explore the material and research techniques and collaborate. Besides making products and projects the studio offers workshops, events, and university programs on a regular basis, now hosting close to 2500 people yearly. Currently RERO is launching a new endeavour; lighting. Collaborations, connections and concepts, all in recycle glass and on a global scale.
rombachs glas
December 16, 2025
Lighting
Part of 2026
Other Exhibitions
SOTANAKA is a Tokyo–based design studio founded in 2020 by Soichiro Tanaka. Drawing on material research, biology, philosophy, and the broader arts, the studio creates furniture and lighting that function as poetry in space.
SOTANAKA
February 7, 2026
Otur aims to craft objects that feel as relevant today as they will decades from now. The creations are entirely handmade in Belgium. From the wood base to the linen shade: a local network of craftsmen turns every lamp into a unique piece. No two are the same. Complementary lamps with a distinct personality, each one bringing a sense of calm and serenity into a space.
Otur
February 23, 2026
The Italian Embassy in Denmark is located in an elegant historic residence in the heart of Copenhagen, reflecting both architectural refinement and diplomatic tradition. The residence has long served as a distinguished setting for fostering relations between Italy and Denmark, symbolizing the enduring cultural and political ties between the two 
countries. During 3daysofdesign, the Italian Embassy in Denmark, in collaboration with the Italian Danish design studio Rinata Milano, is proud to present a special exhibition hosted within the elegant reception rooms of its residence in Copenhagen, with the participation of selected representatives of Italian design and craftsmanship.
Embassy of Italy
March 4, 2022
Fornace Brioni was founded in 1920, following the acquisition of the so-called “Fornacione” (according to certain documents still stands on its original location of 1883). The family-run company is now in its fourth generation, headed by Alessio and Alberto Brioni, who are planning the future of cotto maintaining their strong link with the past. Fornace Brioni is a leader in the renovation of old flooring, and has over the years carried out constant research on the potential of this material that produces in several versions, ranging from uniform and variegated cotto to glazed versions. The products of Fornace Brioni have been selected by architects all over the world for use in contemporary and timeless interiors.
FORNACE BRIONI
March 23, 2023
×
AYTM
Check back soon!