Formel A

Formel A
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Formel A embodies a passionate mindset that challenges conventional aesthetics and assumptions through a simple exploration of lines, shapes, and colours—inviting homes to become an expression of individuality. Rooted in authenticity and driven by a love of design, Formel A celebrates collaboration and values the creative exchanges that fuel meaningful work. Each creation balances comfort, originality, and modernity with purpose.

A landscape of EVEN sofas will transform the Formel A flagship store, inviting guests to explore the shapes and configurations of this collection—launched during 3daysofdesign in collaboration with the Stockholm–based design duo AFTEROOM.

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TreCe is one of the leading Nordic suppliers of storage and recycling furniture. The company has reached this position through continuous development and innovation. With more than forty years of experience, TreCe has built extensive knowledge in close collaboration with its customers, learning over time what truly works. This experience, combined with a strong drive for innovation, enables TreCe to continuously develop smart, functional design solutions.
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Within the evolving landscape of the contemporary home, Karakter introduces a collaboration with Cassina, Karakter x Cassina, shaped by a distinctive creative sensibility grounded in design culture and curatorial precision, while enriching the collection with a refined yet unmistakably expressive attitude. Rooted in a spirit of curiosity and an eye for the unconventional, Karakter champions a design language where clarity, personality and experimentation coexist. Its international outlook informs a portfolio that spans seminal authors and emerging voices. Each piece is selected for its conceptual strength and the unique perspective it brings by challenging traditional habits. Guided by an editorial approach rather than a formula.
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There is something really nice about getting up close—to the furniture, the makers, the production process. A. Petersen creates furniture with a focus on quality, craftsmanship and respect for professional expertise. Theor products are designed, developed and produced in Denmark. Furniture from A. Petersen is crafted with the intention to renew the Danish design tradition and carry it into the 21st century. Not in a grand or rapid way—for the sake of scale or tempo—but in a measured, serious way, for the sake of current time as well as posterity, because furniture should last a lifetime, and hopefully even longer. A good piece of furniture only becomes more beautiful through time and use, as lived life leaves its mark on the materials.
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Founded in Hong Kong in 2019, CHICHOIMAO is a woodworking studio co–founded by one human and two cats. Its name, 自在貓,Cantonese for a “cat at ease,” reflects a philosophy of in the moment. Although the Year of Singularity nears, the studio still believes human touch and emotional memories still count, preserved through analogue creations rather than digital ones. Every work is handcrafted with joinery techniques to honour minimalist forms and the tactile warmth of timber. These pieces bring harmony to modern homes, helping people slow down and find beauty in the lasting, soulful moments of the everyday.
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Bergs Potter is a lifestyle brand set out to bring more life and greenery to our human spaces. By providing timeless designs, durable quality, and carefully crafted products that benefit the plant's growth and wellbeing, Bergs Potter wishes to nurture life and inspire connection to nature. They believe that plants makes people thrive, and that living greenery should be a part of every shared space. Founded in 1942, Bergs Potter is shaped by generations of artistry and dedication. Using natural materials and preserving cultural heritage, honouring ancient crafts in the hands of skilled artisans, Bergs Potter shape premium products made to last for generations. Born from nature, crafted for life—all centred about where life grows.
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Unwanted fibre becomes an UNWONTED experience. The brand makes alpaca duvets from fibres that would otherwise go unused. Across Poland, 47 small farmhouses produce fleece in quantities too small for industrial processing. UNWONTED collects, grades, and processes these volumes into duvets with GOTS–certified organic cotton shells, entirely free of synthetic components. Founded in 2025, the brand bridges Copenhagen design and Polish agriculture, where the founder's father and sister trained as professional shearers to supply the collection. Collection that is limited by the natural shearing cycle. Alpaca fibres accounts for 0.05% of world textile production and the experience of sleeping under it remains unfamiliar to most.
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