Formel A

Formel A
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Formel A embodies a passionate mindset that challenges conventional aesthetics and assumptions through a simple exploration of lines, shapes, and colours—inviting homes to become an expression of individuality. Rooted in authenticity and driven by a love of design, Formel A celebrates collaboration and values the creative exchanges that fuel meaningful work. Each creation balances comfort, originality, and modernity with purpose.

A landscape of EVEN sofas will transform the Formel A flagship store, inviting guests to explore the shapes and configurations of this collection—launched during 3daysofdesign in collaboration with the Stockholm–based design duo AFTEROOM.

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The Royal Danish Academy—Architecture, Design, Conservation strives to be an active, creative and leading actor in society by contributing to tackling the major national and global challenges of our time. The Royal Danish Academy is a research and educational institution that is drawing on a historical foundation within the fields of architecture, design and conservation. Based on a solid tradition the Royal Danish Academy constantly develops its subject areas by uniting three fields of knowledge: academic research, artistic research and professional practice, which are three different ways of discovering, inventing and creating.
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“From coach to couch” – Founded in 1895,  Eilersen has focused on craftsmanship, quality, and innovation. The journey began producing coaches, and since the 1930s, Eilersen has been making beautiful, high-quality couches based on the same values of excellent craftsmanship and innovation that established the brand over 130 years ago. This has made Eilersen a well-known and recognised high-end brand internationally.
Eilersen
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Kurage is a Danish design brand offering bold, recycled fabrics to visionary designers and architects. Since 1990, Kurage has been all about fearless colours, rich textures, and hand–printed fabrics that turn waste into wonder. From statement curtains and eye–catching upholstery to cutting–edge acoustic solutions, including wall panels and desk screens, Kurage doesn’t just fill spaces but reinvents them. Kurage empowers you to choose fabrics with intention, break conventions, and create spaces that are uniquely yours.
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For this year’s 3daysofdesign, House of Finn Juhl collaborates with Edition Copenhagen, one of the leading lithographic workshops in the world. The collaboration is rooted in a workshop theme, based on a shared respect for traditional craftsmanship and the preservation of specialised skills. As the custodian of Finn Juhl’s legacy, House of Finn Juhl works to maintain and communicate the principles that defined his approach: a close relationship between design, making, and material understanding. Balancing artistic vision with functional form, the presentation reflects Finn Juhl’s continued relevance across generations.
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The Poster Club is a Copenhagen–based art platform offering a carefully curated selection of premium art prints and original works crafted by independent artists from around the world. Now in its tenth year, The Poster Club bridges artistic expression and contemporary aesthetics, showcasing diverse creative voices and making its global community a unique destination for those seeking inspiration and accessible art. The collection spans abstract compositions, delicate illustrations, bold graphics, eclectic photography and handcrafted Wall Objects. Combining a love for art and a passion for design with an uncompromising commitment to craftsmanship, The Poster Club helps people to create inspired spaces of their own.
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Ishinomaki Laboratory is a furniture brand founded in Ishinomaki City, Miyagi Prefecture after the Great East Japan Earthquake in 2011. It began as a local initiative supporting recovery through DIY projects, restoring community spaces and collaborative efforts to reimagine the city. Early work included building outdoor benches with local high school students and workshops through Herman Miller’s disaster–relief program. In 2014, it became a company, expanding through collaborations with Japanese and international designers and distributing products globally. In 2024, it partnered with Karimoku Furniture to develop two series: Maker Pack and The Originals, made in Ishinomaki. Today, it serves as a hub for the global “Made in Local” network.
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