Jacob Jensen invites you to an engaging talk which delves into the unique challenges and opportunities of steering a heritage rich brand towards a dynamic future. This talk will explore the intricacies of revitalizing brands like Jacob Jensen, while upholding the identity and philosophy. Thomas Bennedsen, CEO at Jacob Jensen, along with three other forward-thinking will share their insights and perspectives, moderated by CEO at AM Copenhagen and the host of the 'Design Kan' podcast Kristina May.